The recent surge in popularity of squishy toys has resulted in alarming injuries, including severe burns to children. This troubling trend has prompted urgent safety warnings from health officials and consumer advocacy groups.
One disturbing incident involved a child who suffered “traumatising” burns. Charlotte, a concerned parent, described the moment: “When she came in, I could see straight away her face was bright red; it looked like she’d been whacked in the face and I could see the scald mark and there was skin missing and blisters.” Such injuries highlight the potential dangers associated with these seemingly harmless toys.
The rise of squishy toys coincides with an increase in their visibility at events like the Toymaster May Show, where various brands showcase their latest products. The May issue of Toy World features a special supplement dedicated to Toy Story 5, which is set to reignite interest in classic characters like Woody and Buzz Lightyear.
Key facts:
- The May issue of Toy World spans 121 pages and can be accessed both in print and online.
- LEGO is set to release three new Brickheadz sets on June 1, 2026, including a Toy Story-themed pack featuring Woody, Jessie, Buzz Lightyear, and two Aliens.
- The Toy Story Brickheadz set contains 528 pieces, while the Alice in Wonderland set includes 601 pieces.
As squishy toys continue to dominate the market, concerns about their safety grow. Parents are urged to remain vigilant, especially as reports of injuries emerge. The upcoming releases from LEGO may further influence trends in toy collecting, particularly among adults fascinated by nostalgia-driven collectibles.
While immediate safety measures are being discussed, no specific guidelines have been established yet. The industry watches closely as consumer sentiment shifts toward prioritizing safety over novelty.